• WINDSOR BLUE
  • RED PEPPER
  • AUBERGINE
  • COBALT

Neenah Builds a Brand's Character

character promo blog

This Neenah CHARACTER promotion shows how packaging with unique, premium paper can extend a company's branding. The sleek carry case says "pick me up". Inside you will find a multitude of Neenah's premium packaging papers and printing techniques. The outer carrier is constructed of NEENAH® Folding Board in black combined with SO...SILK®. A deep, full size embossing with foil stamping create an elegant, sturdy structure.

Let's take a look at what's inside.

CHARACTER PROMO-8-ROCK TIL DROP GC CLOSEUP LR 

Gift cards for the world's next digital music mammoth, BOOM. Inside a folded, embossed, debossed and foil stamped sleeve you'll find three paper gift cards. The cards look like cassette tapes and have been produced on NEENAH IMAGEMAX™ Card and NEENAH DURAMAX™ Card.

CHARACTER PROMO-11-LAMANT PAIR ON LACE LR 

Tone-on-tone foil stamped hang tags are luscious printed on SO...SILK® Papers.

CHARACTER PROMO-16-MUERTOS CLOSEUP LR 

Die-cut labels with artful type blend of "artisanal" and "authentic" with irresistible results. These labels for tequila, wine and olive oil are produced on ESTATE LABEL® and BELLA LABEL®.

CHARACTER PROMO-17-SELFIE LR 

An iridescent digital printing paper like STARDREAM® Papers in Crystal, with silver and pink foil, catches the eye of even the most device-addicted shopper, with the combination of an elegant shine and finish.

CHARACTER PROMO-18-ECO LR 

Speaking to consumers that truly care about their eco footprint? Look to sustainable packaging produced on evironmentally friendly papers. And consider giving your packaging a second life. This light bulb box doubles as a lampshade.

 

This promotion is limited in quantity. Connect with your Olmsted-Kirk specification rep.

"Everybody's Business" on ENVIRONMENT

Environment Front
Environment Book -4- CAUSE Spread LR

Neenah's "Everybody's Business" promotion shows you how you can get both your brand's message and sustainable values delivered. Produced on a variety of ENVIRONMENT® Papers, the cover of the perfect bound book begs you to touch it.

Kathy Kemps, Senior Brand Manager for Neenah puts it this way, "The USPS recently reported that 93% of online responses are driven by direct mail -- it's clear that this remains an extremely effective marketing medium. And we have research telling us that touch and texture lead to high levels of brand connection and recall. Then we see that 65% of paper consumed in the US last year was recovered for recycling. What this means is that you can create a beautiful, memorable message that drive results while staying true to the environment."

The book houses four uniquely designed direct mail inserts. Produced on a gorgeous combination of colors and textures including six colors of ENVIRONMENT® that were introduced into the line last year -- Weathered, Stone, Husk, Grocer's Kraft, Concrete and Wrought Iron.

Use ENVIRONMENT® to help communicate a brand's message and values. 

For your copy, contact your Olmsted-Kirk sales representative or our sample room.